Olde English

From Ukcider

Olde English is a brand of industrial cider owned by Gaymer Cider Company Limited and is a subsidiary of C&C Group Plc.

About

Gaymers website says: "Olde English is the gold standard in English cider, the more discerning quintessentially English choice in the everyday cider market. Olde English is a big part of the Gaymer Cider Company range and has been for a number of years. This year Olde English will be supported by a £500k spend, including a packaging redesign, website and competitions throughout the year..."

In 2007, coinciding with a can redesign, the strength of canned Olde English was reduced from 5.3% ABV to 4.5% ABV, with no accompanying reduction in price.

Gaymer's Olde English is mostly sold through supermarkets and off licence chains in cans, but it is available on draught in